Airbnb

Палитра

Типографика

Ключевые характеристики

• Rausch coral-pink (`#ff385c`) as a single-accent brand color, used only for primary CTAs and the search button
• Full-bleed photography at 4:3 / 16:9 with gentle corner rounding (14–20px) as the primary visual vocabulary
• 3D rendered category icons paired with typographic tabs — the one place the system allows illustration
• Circular `50%` icon buttons (back arrow, share, favorite, carousel arrows) scattered throughout
• `Airbnb Cereal VF` carries every label, from 8px legal footnote to 28px section heading — a single-family system
• Product-tier color coding: Airbnb Plus (magenta `#92174d`), Airbnb Luxe (deep purple `#460479`), Airbnb (Rausch coral)

Описание

Airbnb's 2026 design feels like a travel magazine that happens to be an app — pristine white canvases give way to full-bleed photography, and the interface itself disappears so the listings can breathe. The signature Rausch coral-pink (`#ff385c`) is used sparingly but unmistakably: search CTA, active tab indicator, primary action button, the occasional price or wishlist heart. Everything else is a disciplined grayscale, with `#222222` carrying almost every line of text.