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Automotive

Bugatti

Hypercar brand. Cinema-black canvas, monochrome austerity, monumental display type.

Палитра

#000000color
#ffffffcolor
#999999color

Типографика

ui-sans-serifосновной шрифт системы

Ключевые характеристики

Описание

Bugatti.com does not behave like a website — it behaves like a feature-length car film that a visitor happens to be standing inside. The canvas is pure `#000000`, the only color that appears at rest is white, and the entire page is carried by full-bleed hero video and photography with a single typographic moment laid over the top. There are no cards, no grids, no promotional modules, no newsletter signups, no three-column editorial layouts. It is one continuous cinema-black channel, interrupted only by the cars themselves and a few pill-shaped calls to action that quietly say things like "EXPLORE OUR OPPORTUNITIES" in ALL CAPS monospace.