Media & Consumer
IBM
Enterprise technology. Carbon design system, structured blue palette.
Типографика
IBM Plex Sansосновной шрифт системы
Ключевые характеристики
- IBM Plex Sans at weight 300 (Light) for display — corporate gravitas through typographic restraint
- IBM Plex Mono for code and technical content with consistent 0.16px letter-spacing at small sizes
- Single accent color: IBM Blue 60 (`#0f62fe`) — every interactive element, every CTA, every link
- Carbon token system (`--cds-*`) driving all semantic colors, enabling theme-switching at the variable level
- 8px spacing grid with strict adherence — no arbitrary values, everything aligns
- Flat, borderless cards on `#f4f4f4` Gray 10 surface — depth through background-color layering, not shadows
Описание
IBM's website is the digital embodiment of enterprise authority built on the Carbon Design System — a design language so methodically structured it reads like an engineering specification rendered as a webpage. The page operates on a stark duality: a bright white (`#ffffff`) canvas with near-black (`#161616`) text, punctuated by a single, unwavering accent — IBM Blue 60 (`#0f62fe`). This isn't playful tech-startup minimalism; it's corporate precision distilled into pixels. Every element exists within Carbon's rigid 2x grid, every color maps to a semantic token, every spacing value snaps to the 8px base unit.