Fintech & Crypto

Kraken

Crypto trading. Purple-accented dark UI, data-dense dashboards.

Палитра

#7132f5color

#5741d8color

#5b1ecfcolor

#101114color

#686b82color

#9497a9color

#ffffffcolor

#dedee5color

Типографика

Interосновной шрифт системы

Ключевые характеристики

Kraken Purple (`#7132f5`) as primary brand with darker variants (`#5741d8`, `#5b1ecf`)
Kraken-Brand (display) + Kraken-Product (UI) dual font system
Near-black (`#101114`) text with cool blue-gray neutral scale
12px radius buttons (rounded but not pill)
Subtle shadows (`rgba(0,0,0,0.03) 0px 4px 24px`) — whisper-level
Green accent (`#149e61`) for positive/success states

Описание

Kraken's website is a clean, trustworthy crypto exchange that uses purple as its commanding brand color. The design operates on white backgrounds with Kraken Purple (`#7132f5`, `#5741d8`, `#5b1ecf`) creating a distinctive, professional crypto identity. The proprietary Kraken-Brand font handles display headings with bold (700) weight and negative tracking, while Kraken-Product (with IBM Plex Sans fallback) serves as the UI workhorse.